Venture Muskoka launches video to promote career development in the manufacturing sector

Venture Muskoka launches new video highlighting manufacturing careers in the region, marking the third installment in a collaborative marketing campaign designed to inspire job seekers to pursue in-demand career paths in Muskoka. The manufacturing sector has long been a cornerstone of Muskoka’s economy, with skilled workers playing an essential role in building and sustaining the community. 

• Watch the new manufacturing video 

As one of Muskoka’s largest and most diverse economic sectors, this industry provides stable, high-quality employment opportunities across the region. Many manufacturing companies in Muskoka have operated for multiple generations and continue to support both local supply chains and the broader tourism economy by producing the infrastructure, goods, and services that help the region thrive year-round. 

The series began in September 2024 with a focus on tourism careers, followed by a second video highlighting opportunities in the skilled trades. This third video focuses on manufacturing because of its ongoing need for skilled labour and the growing demand for workers across production, technical, engineering, and supervisory roles. Employers throughout the region consistently identify recruitment as a key challenge, making sector-specific awareness a critical step in strengthening Muskoka’s workforce pipeline. 

The goals of this campaign are to: 

• Increase awareness and use of the Muskoka Job Board to connect employers and job seekers; 

• Encourage residents, including youth, to pursue career paths that are in high demand; 

• Highlight career develop opportunities in key economic sectors; and 

• Highlight Muskoka’s environment, quality of life, and economic opportunities to attract job seekers from outside the region. 

Launched in 2023, the Muskoka Job Board pulls listings from over forty popular local and regional job boards and displays them in one location that captures the employment opportunities in Muskoka. Listings are searchable by keyword, job type, and municipality, and can be browsed using an interactive map.  

The Muskoka Workforce Strategy and Implementation Plan, developed in partnership by the District of Muskoka and the lower-tier Muskoka municipalities, were approved by municipal Councils across the region in Spring 2024. This workforce development campaign was actioned based on recommendations within the implementation plan. 

Related News 

Venture Muskoka Launches Video to Promote Career Development in the Trades  – January 22, 2025 

Muskoka Job Board Campaign Wins National Marketing Award – November 18, 2024 

Campaign launches to support workforce development in Muskoka – September 26, 2024 

New Muskoka Job Board Launched to Help Employers Connect To Workers They Need – June 29, 2023 

About Venture Muskoka – Venture Muskoka is an economic alliance of the lower-tier municipalities within the District of Muskoka that focuses on building the economy and improving the quality of life throughout the Muskoka region. Made up of economic development staff representatives from the Towns of Bracebridge, Gravenhurst, and Huntsville, and the Townships of Georgian Bay, Lakes of Bays and Muskoka Lakes, Venture Muskoka developed and continues to maintain the website venturemuskoka.ca, home of the Muskoka Job Board. Venture Muskoka’s overall goals include investment attraction, supporting a year-round economy, and labour force development. Venture Muskoka shines the spotlight on this beautiful region as THE place to work, live and play, and positions Muskoka as the top choice for investors, residents and visitors in Ontario. 

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