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Shops on the Boardwalk

Now open! See below for more information about this year's vendors.

The Shops On the Boardwalk location map

New this year: Flip Flop Shops - Flip Flop Shops brings the beach lifestyle to communities throughout North America. We are the premier curator of beach, surf, and relaxation footwear.





Introducing our Print-On Demand for T-Shirt, Sweatshirts and accessories. Personalized with unique designs, Graphic and messages. Express your creativity and personal style with Custom-Printed Apparel and Accessories. One-of-kind apparel and accessories that make a statement. 

Pearl Fashion Wear Image

Take advantage of a popular summertime destination right on Lake Muskoka that offers great dining, shopping and home to some of Gravenhurst’s signature attractions & events. The Wharf features a beautiful boardwalk trail along Lake Muskoka, marina gas & docking for boats and pontoon aircraft, professional services & plenty of parking. The Muskoka Wharf is also home to daily Steamship Cruises (May through October), as well as a busy hotel and museum, in addition to many retail and dining attractions. 

The shops help meet a key objective of the Muskoka Wharf Revitalization Plan – attracting more retail to the wharf, resulting in additional reasons for people to visit the area.

“At the same time the shops offer small footprint retail opportunities for businesses that don’t have the capacity to support their own location yet,” economic development coordinator Jennifer Brockett said. “The suggestion for pop-up retail was the fifth most repeated suggestion during the public consultation that led to the revitalization plan.”

  • The Shops on the Boardwalk are 10 ft. x 10 ft. with a steel lockable door and three windows with a 12 inch door overhang. Service through the windows would be possible, if desired. 
  • Seasonal leases (mid-May through mid-October) and monthly leases available.
  • Ideally open all weekends June through September and ideally 5-6 days/week in July & August (can be flexible!)
  • Lease includes limited garbage/recycling removal & parking for up to 2 vehicles in Lot 12.
  • Hydro is not available yet but more details on this is coming soon; a quiet generator or alternative source of power, if approved, may be used. Portable power stations are available for rent for the season.  Stay tuned for updates on hydro availability for 2024.
  • Please inquire with Jennifer Brockett, Economic Development Coordinator (contact information below) for 2024 leases.

  • All permits and licenses must be acquired that pertain to operating your space.
  • Obtain own liability insurance ($5 million).  
  • Responsible for your own storage of overstock.
  • Maintain overall presentation of storefront and keep clean, tidy and appealing.
  • The tenant shall not perform any acts or carry on any activity which may damage the premises or the common areas or be nuisance to any other tenant.
  • All garbage/litter shall be placed in town containers for removal by town staff. The tenant shall ensure the grounds are kept free of litter and spillage.
  • In addition to the Lease requirements, the tenant is also required to adhere to governing legislation regarding coverage for his/her employees. A copy of the Lease Agreement will be provided on request. 
  • The Town of Gravenhurst reserves the right to audit marketing materials and products/services offered 
  • The tenant will be permitted to erect temporary signage at his/her own expense and liability within the Muskoka Wharf area, with the location to be approved by the Town. 
  • Vendors to park up to two vehicles in designated parking spaces in Lot 12.

Terms and conditions subject to change.

Complete the form to submit an expression of interest. All applicants will be subject to a juried process for determining approval. Thank you for your interest in The Shops on the Boardwalk.

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